Meet the team

Phil Westcott

Chief Executive Officer

Phil is a former Director at IBM, and a specialist in applied Artificial Intelligence. Phil previously ran the IBM Watson platform in Europe, led their Smarter Cities business in Southeast Asia and launched IBM’s global IoT practice. He is a specialist in AI use cases, business models and enterprise transformation. He is a regular speaker on the convergence of tech and entrepreneurship. Phil is a Chartered Engineer and holds an MBA from IESE and Columbia business schools.

Dr. James Ravenscroft

Chief Technology Officer

James is a machine learning specialist and software generalist, holding a doctorate in Natural Language Processing from Warwick University. He has over a decade of interdisciplinary experience building reliable and scaleable software solutions and using machine learning to solve complex, real-world problems. His career has spanned roles in software engineering, quality assurance and machine learning consultancy and he is also a regular guest lecturer and speaker at universities, conferences and meetups.

Martin Pomeroy

Chief Product Officer

Martin has well over a decade of experience building & launching internal knowledge management platforms for some of the world’s largest enterprise companies. His clients have included the likes of Tesco, Unilever, Bupa, AstraZeneca, Electronic Arts & Mondelez International. He was the key solution architect and delivery lead for a highly successful Office 365 agency before switching his attention to the emerging field of AI in 2014


Mike Tunnicliffe

Chief Architect

Mike has over 16 years experience working as a software engineer in IBM’s UK Runtimes team. He spent 10 years working with the IBM Java Virtual Machine, helping to diagnose and solve deep technical issues with customer applications from the OS level upwards. He was also involved in porting the V8 JavaScript engine and Node.js to the IBM Power platform, and developing the Kitura web framework and code generator as part of the Server-side Swift effort.

Hugo Pinto

Chief Revenue Officer

Hugo is a data, strategy and commercial Leader with +20 years of experience across Corporates, Scale-Ups and Global Consulting environments, focusing on building, growing and running global P&Ls for Digital, Data, Innovation and Emerging Technology capabilities.
Hugo specialises in building product, services and end-to-end propositions, while setting up and evolving operating and go to market models that exceed expectations of customers, teams and shareholders.
He has deep links with the entrepreneurial world, through start-up mentoring at accelerators and VCs, as well as being a NED roles.
Hugo has a passion for bringing together multidisciplinary teams, as well as for nurturing and growing them to world-class talent. Hugo is also a storyteller and a communicator, having presented at many of the world’s most popular conferences, such as Cannes, HBR, Wired, and guest lectured in many UK universities, such as UCL, LSE and Edinburgh.

Sven Hansen

Director of Business Development

Sven is a serial entrepreneur and business development professional with 30 years experience in international business.

Louis Graham

Senior Business Consultant

Louis is a consultant with expertise on how to optimise the use of Syfter within a private equity firm. Before joining Filament in 2022, he spent 7 years working in private equity at the UK mid-market firm Livingbridge. There he led the Origination team, with a personal focus on the use of data and AI to help source investments. He has also been a director of a digital agency in Amsterdam and was the Business Intelligence Lead at the RSPB.


Javier Santoma

Senior Delivery & Client Success

Javier is a business architect specialised in Data & AI. He led the Cognitive Value Team for IBM Watson in Europe and has delivered large transformational AI projects for clients in MEA with Natural Language Processing at its core the last 10 years. He brings end to end implementation experience for AI projects from ideation and design thinking to production. Javier collaborates with a social media-based health research team where he has introduced the use of NLP to analyse health topics in social media. He runs Filament Spain and supports project delivery with an emphasis on value realisation.


Phil Skade

Head of Product

As Product Manager for Syfter, Phil is responsible for working with the Filament leadership team to agree the Product Strategy and Objectives for Syfter before coordinating Product Discovery and Delivery efforts, ensuring we’re solving the right problems and delivering continuous value to Syfter users. Before joining Filament Phil acquired a degree in Business Information Systems and has since spent over 10 years in the Financial Service sector, working in an array of Project, Programme and Technology roles, both as an individual contributor and as a line manager.

Tobin Sydneysmith

Head of Product Marketing

Tobin Sydneysmith is a technologist at heart. He brings to Filament a background in Applied Economics and a post-grad in Digital Strategy, and a depth of experience working with various tech ML-focused start-ups across Europe and North America over the past 7years.
With a concentrated focus on Product and Growth, Tobin has a proven track record of helping companies communicate their value and optimizing their products to improve user satisfaction and retention. Before joining Filament Ai, Tobin was the Director of Analytics at Heartbeat AI, a Canadian machine learning start-up focused on leveraging Natural Language Processing to map emotions in unstructured text data.

Manuel Zorzi

Senior Delivery & Client Success

Manuel is a technical project manager with 10 years of experience in delivering enterprise-scale technology projects. He previously led a team of product owners for a digital agency and founded an AI startup.

María Clara Fercovic De La Presa

Product Design & Strategy Lead

María Clara is a KTP Associate with the University of Essex, working on SaaS business models research and as Product Designer for EBM. She holds a MA degree in Education and Technology (UCL), a Journalism BA (Pontifical Catholic University of Chile), and a Diploma certificate in Digital Communication (University of Chile). Her academic research has focused on HCI, digital technologies design and usability. She worked for six years as Information Architect and Project Manager at the Digital Media Department of the University of Chile.

Daniel Atkinson

Head of DevOps

Daniel leads the DevOps function in Filament and provides strong expertise in systems support, hosting and data security. He also has practical skills in hardware prototyping, having designed and built a range of prototypes that leverage IoT and 3D printing. Daniel graduated with a Computer Science Degree from Aberystwyth University and has and over 5 years experience in infrastructure management, support and systems development.


Dan Burton

Head of Engineering

Dan has over 10 years of experience in software engineering, working in the Financial Services and Fintech sectors, holding positions such as Full Stack Developer and Development Team Lead. Dan has a wealth of experience in managing teams of software engineers in cross-functional and matrix-management structures. Dan has a first-class honours degree (BSc) in Computer Science.

Alexander Horsfield

Head of Data Engineering

Alex is a backend engineer, designing and implementing the architecture of Filament Dash. This includes work in complex data ingestion and processing to support the training of bespoke AI solutions. He graduated with a Masters in Electronic and Computer Engineering, after which he worked for IBM on the development and service of IBM Integration Bus, a workflow-based server runtime application.


Matt Maufe

Applied Machine Learning Scientist

Matt finished his Masters in Speech and Language Processing at the University of Edinburgh in 2021, where he explored document classification, machine translation, and information extraction. He’s worked on sentiment analysis, web development, and literature analysis and brings to the team a great interest in natural language processing, as well as far too many books and swords. In his spare time, he enjoys fencing, sewing, and woodworking.


Safa Abbas

Applied Machine Learning Scientist

Safa is an early career ML Engineer who recently graduated from Queen Marys University of London with first class honours in BSC Mathematics and Computer Science. During her studies, she completed out a number of successful internships and placements including a year at Filament where she worked on high profile NLP projects in finance and ESG. Her final year degree dissertation was based on the ASV Spoof challenge around exploring detecting spoofing in automatic speaker verification. Safa is a highly driven individual who is passionate about problem solving, building high quality software and her own continued personal development in the machine learning and software engineering spaces. In her spare time Safa enjoys painting and playing netball.

Max Jenkins

Lead Back End Engineer

Max joined us straight out of University where he graduated with a First Class (Hons) degree in Computer Science. Previously he spent a year working at IBM as part of their CICS Liberty testing team, ensuring code quality across a range of products. At Filament Max builds and tests our AI solutions.


Usman Ali

Full Stack Engineer

Usman has a first-class degree in Software Engineering from the University of Bedfordshire. Previously, he worked as a Full Stack Developer in the Telecoms and Fire alarm industry building products which included fire alarm monitoring dashboards, IT services management portals and mobile applications. He also has an MSc with a thesis focused on reducing false alarms using machine learning. He works with technologies such as React, Node.js, Python and Java.


Victor Vinci

Front End Engineer

Victor used to be a Senior Community Manager in Brazil, working with Marketing and Social Media full time. He decided to be more involved in the digital world and became a front end engineer to build solutions and interfaces using web technologies. At Filament AI, he is using his old and new skills to maintain and develop Filament’s product interfaces.


Joel Adams

Back End Engineer

Joel has a first-class degree from Aberystwyth University with a BSc in Computer Science and Artificial Intelligence. He is currently a Back End Engineer working his way up to a full-stack developer role. Previously he worked in Bank of America as a Software Developer in foreign exchange. Whilst at university he was chairman of the Photography Society and worked part-time as a photographer in a nightclub and with the Student Union.


Jack Prosser

DevOps Engineer

Jack is a DevOps engineer at Filament. Jack joined Filament straight after University, graduating with a First Class (Hons) degree in Computer Science from Aberystwyth University. He joins the DevOps team to implement hardware and software improvements, along with supporting the development teams by ensuring that they have the infrastructure they need.

Michael Pitman

Senior QA Engineer

With help of his Masters in Physics and his attention to detail, Michael has spent the last 3 years becoming a QA generalist. He has worked tirelessly to become a trusted authority on end to end automation and performance testing. Based on his exposure to a number of projects at Filament, he has been instrumental in ensuring enterprise-grade quality within our EBM and Syfter products.


Sophie Deering

QA Engineer

Sophie has a background in Project Management having spent two years managing software delivery projects in insurance but made the move to QA to nurture her passion for working more directly with technology. Now, as a QA Engineer at Filament, she is developing her knowledge of testing processes and looking to further advance in programming in order to support automation testing effort.


Reena Garha

QA Engineer

Reena has more than 10 years of experience in software quality. With excellent attention to detail and a passion to deliver quality products, she loves working in quality assurance and takes great pride in delivering high quality software to our customers. Reena’s experience working in domains like Anti-virus, identity checks and communications solutions, have helped her to learn to quickly adapt and incorporate domain knowledge to quality assure highly technical products.